Last updated: 2 September 2026
Your privacy matters to us. This policy explains the information used by the current Enlighten app and the choices available to you.
Enlighten ("we", "us", "our") provides the Enlighten spiritual wellbeing and personal-development app and is the controller of the personal data described here. Questions or privacy requests can be sent to support@enlightenapp.com.
Depending on the features you use, we collect: • Account information, such as your email address, optional name or preferred name, profile image, account identifier and settings • Alignment information, including assessment answers, six-dimension scores, focus areas, support goals, modality choices, spiritual or non-spiritual preferences, profile history and reassessments • Daily and weekly check-ins, including categorical feelings, needs and Journey feedback • Private content you choose to provide, including journal entries, dream records and interpretations, and structured or free-text practice reflections • Practice and recommendation information, including recommendations shown, selected practices, starts, completions, feedback, repeated use and related dates and context • Progress information, including Weekly Journeys, Alignment Forest participation and historical trees • Community content, reactions and reports. Community posts and the display name shown with them are visible to other signed-in users • Acquisition and product-usage information, such as what brought you to Enlighten and structured funnel, feature and adaptation events • Subscription information, such as product, platform, purchase status, trial or renewal events, expiry, transaction identifiers and optional cancellation or trial-exit feedback. We do not receive your full payment-card details • Support communications and reminder/email preferences • Technical and device information supplied by the app, platform and integrated software, which may include device or app identifiers, operating system, app activity, diagnostics, IP-derived information and advertising identifiers where available and permitted. Some features also store limited information on your device, such as in-progress assessment state, daily Tarot history, manifestation or vision-board content, and bounded launch or display context.
We use information to: • Create and secure your account and provide the app • Calculate and preserve your Alignment Profile and history • Personalise Daily Guides, Weekly Journeys, practices, reflections and other content • Record genuine engagement, helpfulness, progress and Forest participation • Provide journals, dream interpretation, Community, support and requested communications • Process purchases, restore entitlements and manage subscription lifecycle and optional exit feedback • Understand acquisition and product use, maintain security, diagnose problems and improve Enlighten • Measure promotion effectiveness where advertising or attribution technology is enabled • Meet legal, regulatory, accounting and fraud-prevention requirements. Our main lawful bases under UK data-protection law are performance of our contract with you, your consent where requested, our legitimate interests in operating, securing and improving Enlighten, and compliance with legal obligations. You may withdraw consent where processing relies on it, without affecting earlier lawful processing.
Enlighten uses structured rules to calculate Alignment scores, select and adapt recommendations, and learn cautiously from your explicit feedback and genuine practice history. Showing a recommendation alone is not treated as evidence that you liked it, and missing feedback is not treated as negative feedback. These features support personal reflection and do not make medical diagnoses or treatment decisions. They do not produce legal or similarly significant decisions about you.
When you choose an AI-assisted feature, relevant information is sent through Enlighten's service provider to an AI service so the requested output can be generated. For AI dream interpretation, this can include the dream text, detected symbols, a locally stored name or birthday-derived numerology context, and the day's Tarot card. For Daily Affirmations, this can include your current categorical check-in, recent practice count, spiritual-language preference and a limited excerpt of recent journal content. Prompts instruct the service not to repeat specific journal details in the affirmation. Do not enter information about another person that you do not have permission to share. AI output may be inaccurate and should be treated as reflective or inspirational content, not professional advice.
We do not sell your personal data. We disclose information only as needed to operate Enlighten, comply with law or protect users. Providers identifiable from the current app include: • Base44 for app hosting, authentication, data storage, server functions, file handling, email delivery and AI-feature access • RevenueCat, Apple and Google for in-app purchases, entitlement verification, restoration and subscription lifecycle information • Stripe for web checkout, payment and subscription management • Gmail/Google services used to receive and administer support communications. Payment providers process payment details under their own notices. Community content is shared with other signed-in users as described above; private journals, dreams and Alignment records are not posted to Community unless you separately choose to write them into a Community post. We may also disclose information where legally required or in connection with a business reorganisation, subject to appropriate safeguards.
You can manage optional reminder and marketing-email preferences in Account Settings. Essential service messages may still be sent where necessary to operate your account or subscription.
We keep account and feature data while your account is active and for as long as needed to provide the feature, preserve the history you ask us to keep, resolve disputes, maintain security and meet legal or accounting requirements. Support, transaction and provider-event records may need to be retained for a limited period after account closure where required for legal, accounting, fraud-prevention or webhook-replay protection. On-device information can remain until the app or browser data is cleared. We do not promise a single retention period where legal and operational requirements differ.
Account Settings provides two different controls: • Clear Journals & Activity removes the listed journals, dreams, daily-practice records, Community content and settings while keeping your account and Alignment history • Delete Account & Data removes the account and owner-linked app records through the authenticated deletion process. You can also request help at support@enlightenapp.com. Deletion cannot remove information that has already been lawfully retained by an independent payment platform, or limited records we must retain for legal, accounting, security or fraud-prevention purposes. Removing an account does not itself cancel a subscription managed by Apple or Google; manage that subscription through the applicable store.
We use technical and organisational safeguards, including owner-scoped access controls for private records. No system can be guaranteed completely secure. Our providers may process information in countries outside the UK. Where required, we rely on recognised transfer mechanisms and contractual safeguards. Provider locations and safeguards may change as their services evolve.
Depending on the law that applies, you may have rights to access, correct, erase or restrict your data; object to certain processing; receive portable data; withdraw consent; and complain to a data-protection authority. In the UK, you may complain to the Information Commissioner's Office. Contact support@enlightenapp.com to exercise a right. We may need to verify your identity before acting on a request.
Enlighten is not directed to children under 13, and we do not knowingly collect personal data from them. If you believe a child has provided personal data, contact us so we can investigate and take appropriate action.
We may update this policy when Enlighten or legal requirements change. We will post the updated version here and change the date above. Where appropriate, we will provide additional notice.
Privacy questions and requests: support@enlightenapp.com